Sony DSC-TX7 10.2MP CMOS Digital Camera with 4x Zoom with Optical Steady Shot Image Stabilization and 3.5 inch Touch Screen LCD (Blue)

Sony DSC-TX7 10.2MP CMOS Digital Camera with 4x Zoom with Optical Steady Shot Image Stabilization and 3.5 inch Touch Screen LCD (Blue)

Sony DSC-TX7 10.2MP CMOS Digital Camera with 4x Zoom with Optical Steady Shot Image Stabilization and 3.5 inch Touch Screen LCD (Blue) Rating:
List Price: $399.99
Sale Price: $359.00
Availability: unspecified

Product Description

The sleek and stylish DSC-TX7 offers a large 3.5" (diag.) touch screen to easily take and review photos. An advanced "Exmor R" CMOS sensor provides stunning low-light images and sweeping panoramic views with iSweep panorama mode. Plus, delight in 1920 x 1080 Full HD video recording and playback.Capture decisive moments - like the ball hitting the bat - with the ability to shoot 10 images in one second at full 10.2-megapixel resolution. And by employing a mechanical shutter, distortion is reduced when continuously shooting moving subjects. This feature is ideal for capturing a unique sequence of images.

Details

  • 3.5-inch touch screen for simple focus selection and photo viewing
  • 10.2-megapixel "Exmor R" CMOS sensor for stunning low-light performance
  • iSweep Panorama Mode captures stunning panoramic images
  • Quick capture with 10fps at full 10.2 MP resolution; 1080i AVCHD Movie records high-quality HD movies
  • Accepts Memory Stick Duo/Memory Stick PRO Duo/Memory Stick PRO-HG Duo (not included) as well as SDHC cards.

8 Responses to “Sony DSC-TX7 10.2MP CMOS Digital Camera with 4x Zoom with Optical Steady Shot Image Stabilization and 3.5 inch Touch Screen LCD (Blue)”

  • Sky Blue:

    Rating

    I am an amateur photographer and have used many fine cameras including Leica M7, Konica Hexar, Contax G2, Canon EOS 3, EOS 5D, among others. They were all incredible cameras but over the time there is one thing I realized: the best camera is the one that could capture the moment. In other words, you must have it when the moment comes and it must function to catch the millisecond. All the aforementioned fantastic cameras failed to meet the challenge. They were either too huge for me to have it on the scene or too complicated to capture the moment (uhhh… I was focusing…). On the opposite side of the pole, most compact cameras had problems of their own: (i) slow operation (you have to turn it on and after 2 seconds it starts to work — more like an electronic appliance than a camera) and (ii) (if any bit quicker and simpler than that) unacceptable picture quality. Clearly, there was a sore need for a solution. But most cameras were a compromise between the two poles rather than a clear solution.

    Enter TX7. This one works wonder. Incredible size: it is even smaller than the previous cybershot I had — W170. It is a tad bit thicker than an Iphone, but far shorter in legnth and you can carry the two easily together in a pocket. Its controls work like Iphone as well: you can shift pictures with your fingers when viewing. Its response time is nearly the same as heavy DSLRs, which used to be a much more vital reason than photo quality to dismiss a compact camera over a DSLR. What I disliked most in many compact cameras was the lens coming out when you turn the camera on, and this small camera is utterly devoid of the vice.

    Now about the photo and video quality. Two things to comment on: fantastic low-light performance and absolutely terrific video performance. Intelligent mode takes care of most photo needs intelligently, including automatic exposure correction for facing sunlight. If the situation calls for a shake-proof photo, there is a special setting for such (the processing time will be a bit longer, but not a problem if you don’t shoot multiple in sequence.) These two features get rid of number one reason amateur photos fail — no exposure compensation and shaken photos. In addition, the quality of low-light photos (ie high ISO) is significantly better than most compact cameras, including Sony’s own W170.

    As for the video, leave your camcorder home. I went to Boracay with both this one and my trusted SONY HDR-CX12 camcorder, and guess what? To my disbelief, I found out when I returned home there was not a single motion captured with my camcorder. Both my photo needs and camcorder needs have been completely taken care of by this small TX7. (This is exact opposite of what happened when I went to Europe last fall: I noticed my CX12 camcorder did all the work including photo taking whereas as my EOS 5D stayed in my trunk back in hotel room. Size and weight are crucial considerations for trips. The only other camera I would consider carrying from time to time in the future would be a film camera such as Leica M7, since they offer something a digital experience cannot. I see a very small reason to carry a DSLR and a camcorder — now they have been relegated to strictly home shooting.) At home, when I blew up my videos taken with TX7 on my 120 inch projection screen, I could not really find any quality problem. When something that small and light does a task just as well, why carry the huge one?

    All in all, Sony has a winner with this one. I will not hesitate to recommend this one and if I were in Japan I would even consider buying Sony shares. A company making this kind of product can’t go incorrect.

  • Happy Camper:

    Rating

    this is my first ever review submitted… sony DSC-TX7..just received from amazon yesterday.. downloaded the enclose software.. inserted battery and sd card (a new feature that wasn’t available in their earlier models, which was a selling point for me since I have tons of sd cards)and took for a spin this morning.. shot a couple of videos and various pictures using sweep panaromic and iauto mode…both are fantastic…can’t say enough about ease of operation and quality of both still shots and videos.. read reviews before buying the camera and was really concerned about being able to download avchd videos to my older vista program pc computer and whether they would play on the computer.. so downloaded various avchd converter programs and players off the internet in preparation for importing and playing avchd videos on my existing computer…I did this because I had read that the software supplied by sony with the camera was not that fantastic.. as it turns out, my concern was unfounded, the software is fantastic, simple to use, and does all that a beginner point and shoot photographer would need, won’t be needing any of the other software after all (excellent thing I did not buy any extra software before hand)… also the sound on the videos are so much better than my older canon powershot 100IS, and an even older kodak easyshare DX7590 both of which still works fine, which I’ll still be taking along the canon as a backup for those shots needing a 10 power zoom…but definitly will be using the sony for the majority of my picture and lots of video taking on our european trip this summer… plus the sony can zoom while in video mode, a certain plus..I shot a video of our koi pond and running water, you can really hear the water fall and bubbler running just like you were standing right there…even heard some birds chirping somewhere nearby in the garden…fantastic… only one minor fault with the camera is its battery life..seems kind of small..so probably should have maybe two extra batteries if plotting on a long 7 hour tour with a honest amount of videos to be taken….still would give the camera a five star rating even with this minor inconvenience

  • S. Alam:

    Rating

    I wanted to compare this to the T100 which is my previous point and shoot.

    External Design: Both cameras are honestly similar in design but I would certainly give the edge to the T100 in the looks dept. Sony clearly is cheaping out on the housing, perhaps they wanted it to be more lightweight but the T100 was finished in a kind of brushed aluminum.. the TX7 is plastic. The sliding front cover was firm yet smooth on the T100, on the TX7 it required considerable force… at least 4-5 times more, first couple times I had to use both hands or get my nails to engage the edge and then yank it down. Sony certainly failed on this front.. thankfully, that’s the only thing thats worse.

    Features: The quality of photos with flash is pretty terrible in certain scenarios but non-flash pics are a huge improvement. The menu design is a HUGE improvement. I despised having to go through menus to go between movie and photo mode, it took many valuable seconds… now once you’ve made your movie settings, no never need to go back to the movie mode.. you can take photos or video from the same setting. The movies in lower light do have a honest amount of weird chromatic artifacts, but the low light ability is way better than the T100. This is the primary reason I am replacing my T100, fed up with videos looking too dark… also the battery life seems to be improved.. the T100 was ridiculously poor. This is way better now but still gets drained quickly.

  • Patrick J. Finn:

    Rating

    This camera has delivered what it has promised, fantastic hand held low light shots, clear hd video and 10fps bursts. The battery dies quickly when shooting video. When shooting video in low light the frame rate got choppy, but I only have a class 4 sdhc card, so I’m going to try a class 6 and see if that helps. The video is perfect in sunlight. When taking burst shots it takes a while for them all to process, but again, probably has something to do with card speed.

    The slide down lens cover is a plus for me, as I have broken two telescoping lenses, one from it accidentally getting turned on in my pocket.

    I’ve owned a few Sony video cameras, but only Canon still cameras. My opinion of Sony stuff was that they would pack every bell and whistle they could manage, whether it made sense or not, but I have used pretty much every setting on this camera in the two weeks I’ve had it and been pleased with the results.

  • A. Furiya:

    Rating

    This is one of the simplest digial cameras to us for both pictures and video. Fantastic HD quality. Simple touch screen menu. Brilliant panoramic feature. Clear pictures in low lighting.

    The only knock that i have is the battery life is very small. I used the camera at Carrie Underwood concert and took about 99 pictures and two videos about 5 minutes in length total.

  • W. Otto:

    Rating

    The DSC-TX7 was introduced this week (Jan 2010). Overall I am very pleased with it. I can finally take indoor pictures with an acceptable success rate, which has not been possible with older point and shoot cameras except in flash mode. In bright light conditions, or with flash, the camera performs comparably to other point and shoot cameras. Overall, pictures are sharp.

    Pros

    Brilliant low light performance

    Very excellent video performance

    Nearly 1 megapixel LCD with touch screen

    Brilliant lens which does not protrude from camera body

    Brilliant in-camera panorama function

    Can use either SDHC memory or Memory Stick to 32GB

    Very slim and lightweight design

    Light to aide focusing in low light

    Cons

    Relatively small battery life and slow charger

    Lack of audio notes recording and audio record volume control

    Lack of histogram function on pictures

    Sliding cover can be hard to operate under some conditions

    It is a very slim camera but the performance beats all the other similarly sized cameras I have tried.

    The Cybershot Handbook manual is very cryptic about several things, but the camera performs well. Although the manual is very unclear about this, you can save money on media by getting the SDHC class 4 memory rather than the Sony proprietary memory stick. The camera will use either type. The maximum memory card capacity is 32 GB, enough even for HD movies.

    At first the CMOS sensor seems to give very excellent performance compared to the CCD competition, and the camera excels in low light conditions. Upon closer examination, you will find that Sony has place that quick processor to work doing aggressive noise reduction. In addition to this, the camera has a twilight handheld mode which snaps 6 different frames, and picks the best parts of each frame to synthesize a single final frame. So long as things do not go rapidly, and your lighting conditions do not vary (such as with fluorescent or sodium lights which tend to stobe) things work well. Combined with optical stabilization and the CMOS sensor, this makes possible shots that would be hopelessly blurred in the other cameras I have tried.

    Another advertised trick is the backlight correction HDR or high dynamic range function. In this mode, the camera takes two exposures, with different exposure times, and combines the bright parts of the picture from one frame and the dim parts of the picture from the other frame. This is supposed to allow details in the shadow and details in the highlights to both be visible. In practice, this extends the dynamic range only slightly over that of other cameras. Flash can not be used, and pictures inside a darkened room with a sunlit view through the window are only partly compensated. I found the results to be less exciting than advertised. I reckon Sony needs to work on this particular mode.

    The touch screen interface only takes a few minutes to get used to, and using the camera is a joy. In general the pictures are very excellent, but do not compete with the pictures from a full size DSLR.

    TransferJet only works if you use TransferJet enabled Memory sticks.

    The panorama function is guided by the camera; all you have to do is tilt the camera from side to side. It takes the frames and stitches them automatically. I tried it inside my home office. It managed to stitch together a nice panorama when I thought it would be seriously messed up. Instead it worked fine, even in relatively low light.

    Here are the test photos: [...]. You will notice that the tiny Sony compares very favorably to the much larger Fujifilm S7000. Please see the comments below for additional information.

    WHAT I Want to SEE IMPROVED

    All the things I listed under cons plus:

    I would like the manual to be better written and contain detail such as, what are all those options in the P mode that are available? It seems Sony wants you to play with the camera until you find what you want.

    There is not much control over the exposure except to take a shot, and if you don’t like it you can adjust the exposure up or down. This is an awkward and time consuming process. You have to trust the camera to get it right, and there is no histogram to guide you in any event.

    The zoom function relies on a tiny switch that seems out of place given that nearly all other functions are available on the touch screen.

    The automatic white balance function produced slightly-yellowish pictures under some incandescent lighting conditions.

    That nifty sliding panel on the front is attractive and a clean thought, but it can be a small hard under some conditions to slide open or shut. If there were some grooves to give you a better grip it would help. Surely someone could have designed some attractive grooves.

    I am not sure what the point of the small docking station is. A simple USB connector would have been just as effective and saved us all $20. Or the money could have been used to supply a much needed carrying case.

  • John R. St John:

    Rating

    This is fascinating. My first TX7 produced significant flare in backlit scenes. Flare makes milky areas or streaks in the image, and is caused by stray light bouncing around inside the lens. Very hard, if not impossible, to right in editing.

    I didn’t know if this was something inherent in the lens design or whether I just got a defective camera. So I bought a second TX7 and ran side-by-side comparisons. The first continued to show flaring, the second did not. So when you read a review that says “This camera takes dreadful pictures!” there may be nothing incorrect with the camera design–the person probably just got a terrible one, like I did. (BTW, the return of the first TX7 couldn’t have been simpler. Amazon sent a UPS truck to pick it up at my home, free of charge. No wonder it’s a successful company.)

    PROS:

    Brilliant resolution

    For a compact, excellent performance at higher ISO’s

    Slim design fits easily into your pocket

    Innovative low-light functions

    Touchscreen is quick and intuitive

    Wide angle on the zoom is truly wide angle, and distortion-free to boot

    Overall feeling of quality

    CONS:

    Disappointing HDR

    No auto exposure bracketing

    Telephoto isn’t much of a telephoto

    Low battery life

    Purple fringing at high magnifications

    I also got an HX5V, so I could compare the two. See my separate review on that camera.

    Anyway, I’ve been doing photography for four decades, and during that time the technological strides have been profound. In 1970, when I got my first SLR, a camera like the TX7 would have been pure science fiction–in fact, it would have seemed more science fiction-y than colonies on Mars. But despite these advances there are still two major challenges in photography: dynamic range and low-light performance. That’s why I was interested in the two Sonys, since they attempt to address these problems.

    The HDR Mode on the TX7 tries to increase the dynamic range of an image by taking two shots in succession, one slightly underexposed and the other slightly overexposed, and then integrates the two to get the best of both worlds. A excellent thought, but the results are merely OK. Sony doesn’t say, but my tests show that the range is just -1EV/+1EV. That’s not enough. If you’ve done research on this, or if you have an HDR program like Photomatix, you know that you need -2EV/+2EV to get a really excellent range. I’m surprised Sony stopped so small here, since expanding the range would have been simple. In fact, you can manually adjust the exposure by 2EV either way in Program Mode.

    But if you do this, you’ll have to have a tripod, because you’ll have to change the exposure each time. There’s no auto exposure bracketing, where one touch of the shutter takes three successive shots at your preset exposure range. This is surprising, nearly shocking, since AEB doesn’t add to the cost. If this were a middle-of-the-road compact selling for $150 the omission would be understandable, but the TX7 is supposed to be a top-of-the-line, full-featured, as-excellent-as-it-gets compact (it’s certainly priced that way). It makes you wonder just what the people at Sony were thinking when they designed this camera–it’s hard to believe someone didn’t bring this up.

    Sony makes up for this, though, with very excellent low-light performance. First, Sony has traded lower MPs (10 vs. the 12 or 14 in most compacts) for better quality at higher ISOs, an brilliant trade. The TX7 beats every other compact except the Canon S90 at higher ISOs, and the Canon achieves this through a larger sensor and hence a larger camera. You can see this for yourself by visiting [...] and comparing the full-size images of various cameras (as of this writing there are no samples for the TX7, but those for the TX5 would be identical).

    You will also see that there is no better compact than the TX7 on lens resolution. This is quite surprising since the TX7′s lens is so small. The suberb resolution by itself makes the price of this camera worthwhile.

    But, I did notice some purple fringing at the juncture of certain bright and dark parts of the image, which is due to the lens design. But this is noticeable only at very high magnifications.

    The second way Sony addresses the low-light problem is to offer two different low-light shooting modes: Twilight Mode and Anti-Blur Mode. Both take a series of six shots and then merge them into a single image–in other words, you get six times the amount of light that you’d get with a straight shot. The Twilight Mode uses slower shutter speeds and lower ISOs, while Anti-Blur does the opposite. Also, the white balance on the Twilight Mode is distinctly warm, no doubt to compensate for the bluish light in twilight or early morning scenes.

    What if you want to use the Twilight Mode indoors under incandescent lighting so you can get the lower ISO? You’d want to do this if you didn’t need the higher shutter speed that Anti-Blur gives. To avoid an overly-warm image simply switch the white balance from auto to incandescent and you’ll be fine.

    Which leads me to the touchscreen, which has turned out to be my favorite feature on the TX7. Changing the white balance, and doing anything else, is quick and simple with the touchscreen. I’ve seen some reviews which say that you have to use the supplied stylus, but I’ve never had to. Plus, the text and icons are very readable and even elegant in appearance.

    In fact, the overall build of the camera is quite excellent. You might even say luxurious. This is an expensive camera for a compact, but it looks and feels expensive.

    The panorama feature is fascinating, but a bit gimmicky. You can do panoramas yourself in Photoshop or other editors in those few occasions when you need a panorama, which in my experience isn’t very often. Plus, when you take your own pictures for subsequent integration into a panorama each shot is separately (and hence correctly) exposed. Not so with the Panorama Mode on the TX7. When you press the shutter the exposure is set for the entire panorama, so if you start in an area that is a lot lighter or darker than the rest of the scene your integrated shot won’t be properly exposed. But, you can adjust for this by using the AE lock.

    I’m not a Scene Mode fan, but if you are this camera’s for you. There’s even a Gourmet Mode (for taking pictures of food), a Beach Mode, and a Pet Mode. OK, say you’re spending a day at the beach and you want to take a particularly cute shot of your dog eyeing a hamburger. What to do? Beach Mode? Pet Mode? Gourmet Mode? You could make a case for any of them. While you’re dithering over this the moment has passed. Just take the damn picture!

    The TX7 has a Burst Mode, for taking up to 10 shots in rapid succession. How rapid this is depends on the three choices the TX7 gives to you. At first I thought that this was a bit over-the-top, but in actual use I’ve liked having the three different rates. It’s hard to clarify, but in some action scenes it’s better to have one over the other. Be careful with this feature, though. It’s simple to load up lots and lots of images that are a pain to go through.

    The camera has a limited zoom range, but it’s a excellent one: an effective 25mm through 100mm. Yes, 100mm isn’t much of a telephoto, but remember that you can always crop. You can’t make a photo any wider than the widest zoom range on the camera, and as far as I know there’s no compact which gets any wider than 25mm. Moreover, there’s no distortion at this focal length. My previous compact, a Canon SD700IS bought in 2007, goes out to only 35mm and has pronounced barrel distortion at that setting. This is another huge plus for the TX7.

    Most reviews mention the small battery life, and that’s indeed right. Of course, that’s the price you pay for a tiny camera like this.

    What Sony should have done is to enable recharging through the dock. As you probably know, there is no direct cable from the TX7 to your computer. Instead, Sony provides a dock. You set the camera in the dock, and then transfer the pictures. Some reviewers have complained about having this separate item, but I found it slightly more convenient than inserting a cable. As I said, though, it would be fantastic if the camera could be recharged through the dock. My first compact, a Fuji I got in 2002, did this, so I don’t see why Sony does not.

    One last thing: I bought what is described as the “blue” model. This is a joke. The camera is jet black. There’s not even the slightest hint of blue.

    Overall, the TX7 is a fantastic camera. It’s small size, especially the slim profile, means you can easily slip into your pocket, even your shirt pocket. If in the next generation Sony expands the HDR, provides for AEB, and allows charging through the dock it will have close to a perfect small camera.

    This is fascinating. My first TX7 produced significant flare in backlit scenes. Flare makes milky areas or streaks in the image, and is caused by stray light bouncing around inside the lens. Very hard, if not impossible, to right in editing.

    I didn’t know if this was something inherent in the lens design or whether I just got a defective camera. So I bought a second TX7 and ran side-by-side comparisons. The first continued to show flaring, the second did not. So when you read a review that says “This camera takes dreadful pictures!” there may be nothing incorrect with the camera design–the person probably just got a terrible one, like I did. (BTW, the return of the first TX7 couldn’t have been simpler. Amazon sent a UPS truck to pick it up at my home, free of charge. No wonder it’s a successful company.)

    PROS:

    Brilliant resolution

    For a compact, excellent performance at higher ISO’s

    Slim design fits easily into your pocket

    Innovative low-light functions

    Touchscreen is quick and intuitive

    Wide angle on the zoom is truly wide angle, and distortion-free to boot

    Overall feeling of quality

    CONS:

    Disappointing HDR

    No auto exposure bracketing

    Telephoto isn’t much of a telephoto

    Low battery life

    Purple fringing at high magnifications

    I also got an HX5V, so I could compare the two. See my separate review on that camera.

    Anyway, I’ve been doing photography for four decades, and during that time the technological strides have been profound. In 1970, when I got my first SLR, a camera like the TX7 would have been pure science fiction–in fact, it would have seemed more science fiction-y than colonies on Mars. But despite these advances there are still two major challenges in photography: dynamic range and low-light performance. That’s why I was interested in the two Sonys, since they attempt to address these problems.

    The HDR Mode on the TX7 tries to increase the dynamic range of an image by taking two shots in succession, one slightly underexposed and the other slightly overexposed, and then integrates the two to get the best of both worlds. A excellent thought, but the results are merely OK. Sony doesn’t say, but my tests show that the range is just -1EV/+1EV. That’s not enough. If you’ve done research on this, or if you have an HDR program like Photomatix, you know that you need -2EV/+2EV to get a really excellent range. I’m surprised Sony stopped so small here, since expanding the range would have been simple. In fact, you can manually adjust the exposure by 2EV either way in Program Mode.

    But if you do this, you’ll have to have a tripod, because you’ll have to change the exposure each time. There’s no auto exposure bracketing, where one touch of the shutter takes three successive shots at your preset exposure range. This is surprising, nearly shocking, since AEB doesn’t add to the cost. If this were a middle-of-the-road compact selling for $150 the omission would be understandable, but the TX7 is supposed to be a top-of-the-line, full-featured, as-excellent-as-it-gets compact (it’s certainly priced that way). It makes you wonder just what the people at Sony were thinking when they designed this camera–it’s hard to believe someone didn’t bring this up.

    Sony makes up for this, though, with very excellent low-light performance. First, Sony has traded lower MPs (10 vs. the 12 or 14 in most compacts) for better quality at higher ISOs, an brilliant trade. The TX7 beats every other compact except the Canon S90 at higher ISOs, and the Canon achieves this through a larger sensor and hence a larger camera. You can see this for yourself by visiting [...] and comparing the full-size images of various cameras (as of this writing there are no samples for the TX7, but those for the TX5 would be identical).

    You will also see that there is no better compact than the TX7 on lens resolution. This is quite surprising since the TX7′s lens is so small. The suberb resolution by itself makes the price of this camera worthwhile.

    But, I did notice some purple fringing at the juncture of certain bright and dark parts of the image, which is due to the lens design. But this is noticeable only at very high magnifications.

    The second way Sony addresses the low-light problem is to offer two different low-light shooting modes: Twilight Mode and Anti-Blur Mode. Both take a series of six shots and then merge them into a single image–in other words, you get six times the amount of light that you’d get with a straight shot. The Twilight Mode uses slower shutter speeds and lower ISOs, while Anti-Blur does the opposite. Also, the white balance on the Twilight Mode is distinctly warm, no doubt to compensate for the bluish light in twilight or early morning scenes.

    What if you want to use the Twilight Mode indoors under incandescent lighting so you can get the lower ISO? You’d want to do this if you didn’t need the higher shutter speed that Anti-Blur gives. To avoid an overly-warm image simply switch the white balance from auto to incandescent and you’ll be fine.

    Which leads me to the touchscreen, which has turned out to be my favorite feature on the TX7. Changing the white balance, and doing anything else, is quick and simple with the touchscreen. I’ve seen some reviews which say that you have to use the supplied stylus, but I’ve never had to. Plus, the text and icons are very readable and even elegant in appearance.

    In fact, the overall build of the camera is quite excellent. You might even say luxurious. This is an expensive camera for a compact, but it looks and feels expensive.

    The panorama feature is fascinating, but a bit gimmicky. You can do panoramas yourself in Photoshop or other editors in those few occasions when you need a panorama, which in my experience isn’t very often. Plus, when you take your own pictures for subsequent integration into a panorama each shot is separately (and hence correctly) exposed. Not so with the Panorama Mode on the TX7. When you press the shutter the exposure is set for the entire panorama, so if you start in an area that is a lot lighter or darker than the rest of the scene your integrated shot won’t be properly exposed. But, you can adjust for this by using the AE lock.

    I’m not a Scene Mode fan, but if you are this camera’s for you. There’s even a Gourmet Mode (for taking pictures of food), a Beach Mode, and a Pet Mode. OK, say you’re spending a day at the beach and you want to take a particularly cute shot of your dog eyeing a hamburger. What to do? Beach Mode? Pet Mode? Gourmet Mode? You could make a case for any of them. While you’re dithering over this the moment has passed. Just take the damn picture!

    The TX7 has a Burst Mode, for taking up to 10 shots in rapid succession. How rapid this is depends on the three choices the TX7 gives to you. At first I thought that this was a bit over-the-top, but in actual use I’ve liked having the three different rates. It’s hard to clarify, but in some action scenes it’s better to have one over the other. Be careful with this feature, though. It’s simple to load up lots and lots of images that are a pain to go through.

    The camera has a limited zoom range, but it’s a excellent one: an effective 25mm through 100mm. Yes, 100mm isn’t much of a telephoto, but remember that you can always crop. You can’t make a photo any wider than the widest zoom range on the camera, and as far as I know there’s no compact which gets any wider than 25mm. Moreover, there’s no distortion at this focal length. My previous compact, a Canon SD700IS bought in 2007, goes out to only 35mm and has pronounced barrel distortion at that setting. This is another huge plus for the TX7.

    Most reviews mention the small battery life, and that’s indeed right. Of course, that’s the price you pay for a tiny camera like this.

    What Sony should have done is to enable recharging through the dock. As you probably know, there is no direct cable from the TX7 to your computer. Instead, Sony provides a dock. You set the camera in the dock, and then transfer the pictures. Some reviewers have complained about having this separate item, but I found it slightly more convenient than inserting a cable. As I said, though, it would be fantastic if the camera could be recharged through the dock. My first compact, a Fuji I got in 2002, did this, so I don’t see why Sony does not.

    One last thing: I bought what is described as the “blue” model. This is a joke. The camera is jet black. There’s not even the slightest hint of blue.

    Overall, the TX7 is a fantastic camera. It’s small size, especially the slim profile, means you can easily slip into your pocket, even your shirt pocket. If in the next generation Sony expands the HDR, provides for AEB, and allows charging through the dock it will have close to a perfect small camera.

    This is fascinating. My first TX7 produced significant flare in backlit scenes. Flare makes milky areas or streaks in the image, and is caused by stray light bouncing around inside the lens. Very hard, if not impossible, to right in editing.

    I didn’t know if this was something inherent in the lens design or whether I just got a defective camera. So I bought a second TX7 and ran side-by-side comparisons. The first continued to show flaring, the second did not. So when you read a review that says “This camera takes dreadful pictures!” there may be nothing incorrect with the camera design–the person probably just got a terrible one, like I did. (BTW, the return of the first TX7 couldn’t have been simpler. Amazon sent a UPS truck to pick it up at my home, free of charge. No wonder it’s a successful company.)

    PROS:

    Brilliant resolution

    For a compact, excellent performance at higher ISO’s

    Slim design fits easily into your pocket

    Innovative low-light functions

    Touchscreen is quick and intuitive

    Wide angle on the zoom is truly wide angle, and distortion-free to boot

    Overall feeling of quality

    CONS:

    Disappointing HDR

    No auto exposure bracketing

    Telephoto isn’t much of a telephoto

    Low battery life

    Purple fringing at high magnifications

    I also got an HX5V, so I could compare the two. See my separate review on that camera.

    Anyway, I’ve been doing photography for four decades, and during that time the technological strides have been profound. In 1970, when I got my first SLR, a camera like the TX7 would have been pure science fiction–in fact, it would have seemed more science fiction-y than colonies on Mars. But despite these advances there are still two major challenges in photography: dynamic range and low-light performance. That’s why I was interested in the two Sonys, since they attempt to address these problems.

    The HDR Mode on the TX7 tries to increase the dynamic range of an image by taking two shots in succession, one slightly underexposed and the other slightly overexposed, and then integrates the two to get the best of both worlds. A excellent thought, but the results are merely OK. Sony doesn’t say, but my tests show that the range is just -1EV/+1EV. That’s not enough. If you’ve done research on this, or if you have an HDR program like Photomatix, you know that you need -2EV/+2EV to get a really excellent range. I’m surprised Sony stopped so small here, since expanding the range would have been simple. In fact, you can manually adjust the exposure by 2EV either way in Program Mode.

    But if you do this, you’ll have to have a tripod, because you’ll have to change the exposure each time. There’s no auto exposure bracketing, where one touch of the shutter takes three successive shots at your preset exposure range. This is surprising, nearly shocking, since AEB doesn’t add to the cost. If this were a middle-of-the-road compact selling for $150 the omission would be understandable, but the TX7 is supposed to be a top-of-the-line, full-featured, as-excellent-as-it-gets compact (it’s certainly priced that way). It makes you wonder just what the people at Sony were thinking when they designed this camera–it’s hard to believe someone didn’t bring this up.

    Sony makes up for this, though, with very excellent low-light performance. First, Sony has traded lower MPs (10 vs. the 12 or 14 in most compacts) for better quality at higher ISOs, an brilliant trade. The TX7 beats every other compact except the Canon S90 at higher ISOs, and the Canon achieves this through a larger sensor and hence a larger camera. You can see this for yourself by visiting [...] and comparing the full-size images of various cameras (as of this writing there are no samples for the TX7, but those for the TX5 would be identical).

    You will also see that there is no better compact than the TX7 on lens resolution. This is quite surprising since the TX7′s lens is so small. The suberb resolution by itself makes the price of this camera worthwhile.

    But, I did notice some purple fringing at the juncture of certain bright and dark parts of the image, which is due to the lens design. But this is noticeable only at very high magnifications.

    The second way Sony addresses the low-light problem is to offer two different low-light shooting modes: Twilight Mode and Anti-Blur Mode. Both take a series of six shots and then merge them into a single image–in other words, you get six times the amount of light that you’d get with a straight shot. The Twilight Mode uses slower shutter speeds and lower ISOs, while Anti-Blur does the opposite. Also, the white balance on the Twilight Mode is distinctly warm, no doubt to compensate for the bluish light in twilight or early morning scenes.

    What if you want to use the Twilight Mode indoors under incandescent lighting so you can get the lower ISO? You’d want to do this if you didn’t need the higher shutter speed that Anti-Blur gives. To avoid an overly-warm image simply switch the white balance from auto to incandescent and you’ll be fine.

    Which leads me to the touchscreen, which has turned out to be my favorite feature on the TX7. Changing the white balance, and doing anything else, is quick and simple with the touchscreen. I’ve seen some reviews which say that you have to use the supplied stylus, but I’ve never had to. Plus, the text and icons are very readable and even elegant in appearance.

    In fact, the overall build of the camera is quite excellent. You might even say luxurious. This is an expensive camera for a compact, but it looks and feels expensive.

    The panorama feature is fascinating, but a bit gimmicky. You can do panoramas yourself in Photoshop or other editors in those few occasions when you need a panorama, which in my experience isn’t very often. Plus, when you take your own pictures for subsequent integration into a panorama each shot is separately (and hence correctly) exposed. Not so with the Panorama Mode on the TX7. When you press the shutter the exposure is set for the entire panorama, so if you start in an area that is a lot lighter or darker than the rest of the scene your integrated shot won’t be properly exposed. But, you can adjust for this by using the AE lock.

    I’m not a Scene Mode fan, but if you are this camera’s for you. There’s even a Gourmet Mode (for taking pictures of food), a Beach Mode, and a Pet Mode. OK, say you’re spending a day at the beach and you want to take a particularly cute shot of your dog eyeing a hamburger. What to do? Beach Mode? Pet Mode? Gourmet Mode? You could make a case for any of them. While you’re dithering over this the moment has passed. Just take the damn picture!

    The TX7 has a Burst Mode, for taking up to 10 shots in rapid succession. How rapid this is depends on the three choices the TX7 gives to you. At first I thought that this was a bit over-the-top, but in actual use I’ve liked having the three different rates. It’s hard to clarify, but in some action scenes it’s better to have one over the other. Be careful with this feature, though. It’s simple to load up lots and lots of images that are a pain to go through.

    The camera has a limited zoom range, but it’s a excellent one: an effective 25mm through 100mm. Yes, 100mm isn’t much of a telephoto, but remember that you can always crop. You can’t make a photo any wider than the widest zoom range on the camera, and as far as I know there’s no compact which gets any wider than 25mm. Moreover, there’s no distortion at this focal length. My previous compact, a Canon SD700IS bought in 2007, goes out to only 35mm and has pronounced barrel distortion at that setting. This is another huge plus for the TX7.

    Most reviews mention the small battery life, and that’s indeed right. Of course, that’s the price you pay for a tiny camera like this.

    What Sony should have done is to enable recharging through the dock. As you probably know, there is no direct cable from the TX7 to your computer. Instead, Sony provides a dock. You set the camera in the dock, and then transfer the pictures. Some reviewers have complained about having this separate item, but I found it slightly more convenient than inserting a cable. As I said, though, it would be fantastic if the camera could be recharged through the dock. My first compact, a Fuji I got in 2002, did this, so I don’t see why Sony does not.

    One last thing: I bought what is described as the “blue” model. This is a joke. The camera is jet black. There’s not even the slightest hint of blue.

    Overall, the TX7 is a fantastic camera. It’s small size, especially the slim profile, means you can easily slip into your pocket, even your shirt pocket. If in the next generation Sony expands the HDR, provides for AEB, and allows charging through the dock it will have close to a perfect small camera.

  • Yuvraj Waswani:

    Rating

    well – i am a regular consumer and perhaps own a ton of electronics that my wife despises me for (wires all over our small appartment :-) ….

    i got to say…this camera is so terrific that it inspired me to pull open my keyboard and do something which I have never done before – write a product review…perhaps my first ever on net..though i research a lot and benefit from all the reviews people take time to write..hmmm..feel a bit selfish right this moment..he he

    Ok let me take that back…i am not writing any extensive review or jot down all the pros and cons and comparisons etc…others have already done a pretty excellent job there..just what i like the most..

    Bottom line observation – this camera is the first ever compact digital P&S camera i have come across in its times that Really brings incredible pictures to life in Low light conditions with its “HandHeld Twilight” mode…its incredible how Sony has made huge progress over others in capturing and rendering clear NO-FLASH pictures achieved not just by focusing over the lens and aperture hardware but also employing software algorithms which combine multiple snaps into a single picture and eliminate noise/darkness from the pics..[disclaimer - i have no technical in-depth knowledge of how their technology works..just found a whole lot of videos on youtube saying the same thing..]

    The hardware ability of this camera to take multiple pictures in a small time frame and then using microprocessor/software/hardwired algorithms to give out variety of image patterns has been utilized to add all the bells and whistles this camera exhibits.

    Panoramic mode is fantastic..Burst mode is fantastic..Drawing and painting pics right inside the camera is fantastic..but the single feature that separates camera in THIS category is its ability to take clear No-Flash pics in low light..because guess what..on an average..i concluded that many of our pics are taken indoors and thats why it matters so much..

    Also worth mentioning is that this camera records HD video better than my present camcorder (2.5 years ancient though…) Videos are very sharp, non-shaky and I recommend downloading the K-Lite Full codec pack that includes codecs to play the video format generated by this camera right inside windows media player.

    Also if you want to see a smooth video without any frames getting skipped, get a Class 6 or higher speed card..because camera needs to write a large amount of data per second to the card while recording continuous stream…

    Cons – relatively small battery life…I can live with small details or flaws like this one that any critic could point out in any product under the sun, as long as it does what its supposed to do best – take excellent pictures..

    A dozen Excellent pics you wanna print each and frame them is worth more than perhaps several hundred snaps you could take with some camera with better battery life and stuff ‘em as usual in your hard drive along with thousand others..right?

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